Friday, February 05, 2016
By Kriti Gupta
Toyota joins the hands of Daihatsu cars to manufacture vehicles according to CAFE norms
It is reported that Toyota Kirloskar Motor India Pvt Ltd the Indian division of Japanese car maker is going to join hands of Daihatsu Motor Co. Ltd for developing new range of vehicles strictly according to recently introduced standards corporate average fuel efficiency (CAFE) norms. This was reported by one of the top executive’s company during the unveil of generation Innova MPV at the on-going Indian Auto Expo 2016. The new CAFE policy will get effected from 2017 in Indian car market.
In the words of Mr. Vikram S. Kirloskar, vice-chairman, Toyota Kirloskar, Our biggest concerns on making big cars is how do we meet CAFE requirements, and Daihatsu products can help us meet them,” . Mr. Kirloskar also added that “We are one of the few companies that operate at less than 50% capacity and are still profitable”. It would be important to mention that Toyota’s share in total sales of Indian car market is 5% and is sixth largest vehicle manufacturer in country. However back in 2010-11 the car maker launched Etios sedan and Liva hatchback to strengthen its roots in mass segment of cars but did not succeed in enjoying the expected success.
Recently the car maker has unveiled the generation next Innova MPV, one of the best selling products by car maker during the Indian Auto Expo 2016 and will go for sale during the second half of this year. Apart from fleet of cosmetic changes on both exterior and interior the new Innova also embellishes new engine strictly according to norms determined by Supreme Court. According to Mr. Kirloskar the entrance of new Innova will redefine the MPV segment in Indian car market. It is reported that going through the success enjoyed by Camry hybrid car maker is speculating to introduce few more vehicles with alternate fuel option.
