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Friday, February 24, 2023

By CarKhabri Team

Reasons Behind The Successful Journey Of Maruti Suzuki Eeco

Reasons Behind The Successful Journey Of Maruti Suzuki Eeco

Maruti Suzuki, India's largest automaker, recently announced that its Eeco van has achieved a sales milestone of 10 lakh units since its launch in 2010. The automaker also claims that Eeco holds a whopping 94% market share in its segment. The van is available in 13 different variants, including five-seater, seven-seater, cargo, tourer, and ambulance.
Maruti Suzuki Eeco
Shashank Srivastava, Senior Executive Officer for Marketing and Sales at Maruti Suzuki India Limited, said that the Eeco van dominates the segment with over 94% market share and has adapted to the evolving needs of consumers over the years. "Eeco dominates the van segment with over 94% market share. It has been the trusted choice of over 10 lakh customers, adapting to their evolving needs over the years," said Srivastava.
The Eeco's popularity can be attributed to its practical design, spacious and practical cabin, and fuel-efficient engine. The van is a favourite among fleet operators, regular private consumers, and other utility-focused buyers. It is powered by a 1.2-litre advanced K-Series dual-jet, dual VVT engine that produces 80.76 PS of peak power at 6,000 rpm for petrol and 71.65 PS of power at 6,000 rpm for the CNG variant. The petrol variant delivers 20.20 kmpl of fuel efficiency, while the S-CNG Eeco offers 27.05 km/kg mileage, claims the automaker.
Interestingly, the first 5 lakh sales milestone for Eeco took eight years, while the next 5 lakh sales milestone was achieved in under five years, which speaks volumes about the quality, trust, and reliability that the van brings to the table.
Maruti Suzuki Eeco has become the preferred choice of customers and the highest-selling van in the country. Maruti Suzuki India Limited is thankful to its customers for their faith in the company and Eeco, which has enabled the automaker to achieve this remarkable milestone.

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